Getting Started with AI: 3 Easy First Steps for Any Business Owner
Feeling overwhelmed by all the AI talk? Thinking it’s too complex or expensive for your small business? The good news is, you don’t need a computer science degree or a huge budget to start benefiting from AI. Here are three simple, actionable steps you can take today:
Step 1: Identify ONE Time-Consuming or Annoying Task
Don’t try to revolutionize your entire business overnight. Instead, pinpoint one specific, recurring task that eats up your valuable time or that you simply dread doing. Examples:
- Spending 30 minutes trying to write one social media post?
- Answering the same 5 customer questions via email every day?
- Staring at a blank page trying to outline a blog post?
- Manually summarizing meeting notes?
- Finding decent images for your website?
Choose just ONE task to focus on initially. This makes the process manageable and allows you to see a clear benefit quickly.
Step 2: Explore ONE Relevant Free or Freemium AI Tool
Now that you have your target task, do a quick search (or browse resources like this site!) for an AI tool designed to help with that specific task. Focus on tools that offer a free plan or a free trial so you can experiment without commitment.
- Task: Writing social media posts? Try the free version of ChatGPT, Microsoft Copilot, or Copy.ai.
- Task: Answering FAQs? Look into free tiers of website chatbot builders like Tidio or HubSpot’s free tools.
- Task: Outlining blog posts? Use ChatGPT or a dedicated AI writer’s brainstorming features.
- Task: Summarizing notes? Many AI writers can do this; dedicated summarization tools also exist.
- Task: Finding images? Experiment with Microsoft Copilot’s image generator or Canva’s free Magic Media features.
Pick ONE tool to explore first. Don’t sign up for five different things at once. Keep it simple.
Step 3: Experiment with Simple, Clear Instructions (Prompts)
Once you’ve accessed your chosen tool, start experimenting. The key is giving clear, simple instructions (prompts). Don’t expect the AI to read your mind.
- For an AI writer: Instead of “Write a blog post,” try “Write a 500-word blog post outline about the benefits of composting for home gardeners. Include sections on soil health, reducing waste, and easy ways to start.”
- For an AI image generator: Instead of “Business image,” try “Create a bright, optimistic cartoon image of a diverse group of small business owners collaborating around a table.”
- For a chatbot: Configure it with clear answers to your top 5 frequently asked questions.
Play around! See what kind of results you get. Refine your prompts. Learn what works and what doesn’t for that specific tool and task.
The Goal: Small Wins & Building Confidence
By focusing on one task and one tool, you can achieve a small win quickly. This builds confidence and shows you the practical value AI can offer without causing overwhelm. Once you’re comfortable with that first tool and task, you can gradually explore others. Taking these easy first steps is the best way to start navigating the world of AI for your business.